About

This final project is designed to complement the concept of multimodality in Marshall McLuhan, the literary text of The Medium is the Massage by. Multimodality means that people use multiple forms of media to better enhance the information they convey. When a person changes the medium, the interpretation of one’s information may be distorted; or when one adds another form of media to convey the message. In this project, I chose to focus on language, mixing and typography/movement. How to make the known media appear different, and pass The Medium is the Massage by Marshall McLuhan.